“Design is not just how it feels and what it looks like. Design is how it works” - Steve Jobs

Sidao

VISUAL | GRAPHIC | UI/UX | BRAND | DESIGNER

Contact

My Design Process

1. Research

Analyze competitors.
Research latest UX trends.
Keep an eye on guidelines.

2. Understand

Understand the problems and requirements.
Create user personas and scenario map.
Define use cases and user. stories.

3. Wireframes

Gather ideas and envision the process.
Draw sketches and wireframes.
Evaluate and re-draw.

4. Design

Design UI images, icons, themes.
Create prototypes.
Define UX guidelines.

5. Implement

Minor changes to help development phase.
Implement functionality.
Build experience through functional mockup.

6. Evaluate

Perform usability testing.
Create audit reports.
Identify improvements and repeat.

UI / UX Projects

Well Lean UI/UX + Branding

Well Lean is a growing consumer e-commerce store started in 2019. I was the co-founder and Creative Director for Well Lean LLC. Overseeing the design and deployment of several products launches as well as the website redesign.

Learn More About How I Designed Welllean.com »

GoShare UI/UX

GoShare is a startup located in downtown San Diego, with partnership including Costco. It is basically Uber for delivery, moving and hauling. I redesigned the user interface and user experience of the GoShare app in 2018.

Learn More About How I Redesigned GoShare App »

Chippr App UI/UX

Chippr is part of a San Diego social applications startup and it is the second app in its series. Chippr focuses on serving the underrepresented community by creating a safe online social platform and bringing resources and events to the targeted community.

Learn More About How I Designed Chippr App »